You Might be the Reason your Marketing Doesn’t get Results

Other Reasons Marketing Might Fail There are Many Reasons Why Marketing Fails... In the previous 2-part article, I covered 6 of the most common reasons marketing fails. But those aren't the only reasons why your marketing might not be getting results. The previous list was all about incorrectly applied marketing strategies, but as humans, we ...

Top 6 Reasons Why Marketing Fails – Part 2

by Trina Waller

This post is part of the Masterful Marketing for Small Business Series, where I aim to teach everything you need to know to start building a marketing strategy that works for your business. WARNING: The information contained in this series will cause you to question what you think you know about successful marketing. That's the point. You can ...

Top 6 Reasons Why Marketing Fails – Part 1

by Trina Waller

What is Marketing REALLY?

by Trina Waller

What is Marketing REALLY? This post is part of the Masterful Marketing for Small Business Series, where I aim to teach everything you need to fix your broken marketing and start building a marketing strategy that works for your business. WARNING: The information contained in this series will cause you to question what you think you ...

Coming back from a COVID-Induced Silence

by Trina Waller

I have been silent for a while. Pretty much since COVID hit here Mid-March and turned everything upside down. Like many business owners and entrepreneurs, I started 2020 with a plan and a trajectory for growth. By the beginning of March, all my hard work and focus were paying off exponentially. Things were good. Also ...

6 Tips to Successfully Work from Home

by Trina Waller

If you're new to working from home, it can seem a little intimidating. Initially, it can be hard to find your groove, especially if you've never done it before, but there are many perks to not having to go into the office: Note: This article was originally published on my previous website back in 2013. ...

How Fear Almost Shut Down My Business

by Trina Waller

Are you letting FEAR shut down your business? I want to tell you a story. A story about fear in business. More specifically, MY fear in MY business. And how it stopped my business growth and almost resulted in me losing everything. Let me start with the backstory: Way back in 2013/2014, Canada completely turned ...

How NOT to Succeed in Your Career – A guide for women working in office settings and aspiring to go nowhere

by Trina Waller

Note: This article originally appeared on my previous website back in 2013. I’m reposting it now because it’s still relevant. This tongue-in-cheek article was written to inspire women to do the exact opposite of the “tips” included here. I am part of several discussion groups on social media that are geared towards my experience and ...